
Designing adidas Information Security Training eLearning
I led the revamp of the annual Information Security (InfoSec) training for adidas employees, transforming a previously static eLearning module into a more engaging and interactive experience. This training is mandatory for all agents across markets, so the challenge was to elevate engagement while maintaining accuracy and compliance. The content and key messages were provided by the adidas team, and from this, I was responsible for translating the material into a learner-centered, interactive eLearning experience.
In the Analysis phase, I reviewed the existing course and identified opportunities to improve engagement, retention, and practical application. The original version was content-heavy, so I focused on making the learning more dynamic and relatable. I also considered the global audience—agents from different markets—ensuring the design would be universally clear and accessible. Given that the content was predefined, my role centered on how to best deliver it in a way that would resonate with learners and reinforce behavioral change.
During the Design phase, I restructured the content into shorter, digestible sections and incorporated interactivity as a core strategy. I planned scenario-based checkpoints and gamified elements to reinforce key concepts such as data protection, phishing awareness, and secure practices. One of the key ideas I introduced was using game mechanics to assess understanding, turning knowledge checks into engaging moments rather than static quizzes. I also mapped out where multimedia elements, such as videos, could enhance understanding of complex topics.
In the Development phase, I built the course using Articulate Rise 360 and Storyline 360. Rise 360 was used to create a clean, structured learning flow, while Storyline 360 allowed me to develop interactive elements and games. One highlight was a basketball-themed checkpoint activity where learners had to choose the correct answer represented by a ball: if correct, the shot goes through the ring; if incorrect, it misses. This added a layer of engagement while reinforcing key learning points. I also produced a custom video focused on identifying fake websites used for phishing, particularly those targeting gift card scams, to make the risks more tangible and easier to recognize in real scenarios.
For the Implementation phase, the training was rolled out globally to all adidas agents, regardless of the market they support. The course was designed to be self-paced and intuitive, allowing learners to complete it efficiently while still engaging with the content meaningfully.
In the Evaluation phase, feedback from both stakeholders and learners was highly positive, particularly highlighting the interactivity and overall learning experience. The revamped course was recognized for making complex and compliance-heavy content more engaging and easier to understand. This validated the approach of combining strong instructional design with gamification and multimedia to drive better engagement and knowledge retention.
